WHAT YOU GET / WHAT YOU CREATE

turn this

into this
create your own show-stopping cakes
"In creating our range of premium DIY cake kits, my goal is simple: to help you experience the joy of baking a truly unforgettable cake, no matter your skill level" Maja XoXo
Here's what to do

Step 1 - Select cake design
Each design has a unique and irresistible buttercream flavour and filling combination. We use Swiss meringue buttercream in all our cake kits, which is light, fluffy, superior in taste and so easy to make.

Step 2 - select cake flavour
There are five delicious cake flavours to choose from. We've done the hard work in providing you with the perfect cake recipe. It is so easy to make and results in moist and fluffy cake layers every time.

Step 3 - sit tight as we pack and send
Once you place an order for a cake kit from our exciting range, it will be hand packed into a Maja Rose gift box, ribboned and sent to you as soon as possible. Each kit is jam-packed with everything you need to create the cake design as per the image: detailed instructions, pre-measured dry ingredients, fillings and decorations, disposable baking pans and decorating tools.

Step 4 - Bake, decorate and brag
Follow our detailed instructions on how to bake, make and decorate. With all the pro tips and tricks, you will feel like we are right there with you. Success is guaranteed!
Brag about your amazing creation and feel like a star at your next family celebration or gathering. Don't forget to take photos and share them with us!

why buy a maja rose cake kit?
exciting flavour combinations
We are known for great tasting cakes. The design and look of our cakes speak for themselves, however we put just as much love and attention into the flavour. With layers of perfect cake, smooth, luscious buttercream, our signature jams, fillings and textures, each flavour combination is put together to deliver on taste every time.

Why buy a maja rose cake kit?
swiss meringue buttercream in minutes
Swiss meringue buttercream is meringue based, which gives this luscious frosting its balanced sweetness and a more refined flavour profile. Not as sweet as traditional buttercream, it is much lighter and has a silky smooth consistency. It is ideal for piping and achieving a super smooth finish on cakes.
Normally Swiss meringue buttercream involves a lot of work, candy thermometers and takes 30 minutes to make. With our kit, you will make it in minutes with no specialised equipment needed.

why buy a maja rose cake kit?
perfect easy to make cake recipe
Our cake kit arms you with an easy-to-make cake recipe that delivers perfect cake layers every time. This recipe is foolproof, giving you fluffy, moist cake layers with no fuss. Stop searching for the ultimate cake recipe — it’s right here!

Why buy a maja rose cake kit?
our signature jams made in hunter valley
Our signature, vibrant range of jam flavours is made specifically for our cake flavour combinations, such as our fig and Earl Grey jam and raspberry and rosewater jam. Many of our flavour combinations use jams either in the buttercream or to add layers of flavour and texture to the cakes. All our jams are made from local produce in the Hunter Valley.

Why buy a maja rose cake kit?
premium callebaut chocolate
We use high-quality Callebaut chocolate callets for making the perfect ganache and Callebaut cocoa powder in our chocolate cake to achieve balanced sweetness without overwhelming the palate.

Why buy a maja rose cake kit?
freeze dried fruit
We use freeze-dried fruit to add vibrancy, flavour, and texture to many of our flavour combinations. The fruits retain their natural colour and intense flavour, providing a bright pop to both the taste and appearance of cakes.

Why buy a maja rose cake kit?
it's all in the detail
We believe that when it comes to both flavour and aesthetics, small details matter and make all the difference. Whether it’s adding layers of crunch, texture, gooiness, or fruity vibrancy to deliver on taste, just the right amount of sprinkles or the addition of pretty little edible petals, we are not afraid to go the extra step to achieve "wow."
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special occasion?
make it extra special
We have a range of cake toppers and cake boxes for that special occasion that calls for the perfect package! Shop the look below.
create the look

create the look

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testimonials
WHAT OUR CUSTOMERS HAD TO SAY ABOUT THEIR MAJA ROSE CAKE KIT EXPERIENCE:
"From the moment the package arrived, I could tell I had myself a premium product. The kit was so lovingly prepared with amazing quality ingredients and the instructions were very easy to follow. The disposable baking pans made the process to easy, no lining of baking tins needed! The flavour of the cake was unlike anything you will buy in store. I could not recommend a Maja Rose Cake Kit more, you will surprise yourself, I know I did!"

Snezana
Never in a million years did I think I could produce a cake like this! I was promised I'd be able to do it but must admit I was skeptical. I'm a mum, with mum guilt, who had given up on baking family cakes as it was just one stressful experience after another. But I followed the instructions, and making it over the 2 days made it so easy (highly recommend)! As a serious chocolate loving household I went for the Cookies and Cream (a kid winner too) - it looked so professional. Hard to believe I made it really - and the best bit - how good it tasted - heavenly!

Linda
This was an easy and enjoyable cake to make, with clear step-by-step instructions. Along with helpful tips along the way, it has instructions for every stage that makes it almost foolproof to bake, assemble, and decorate. Along with having fun while making it, it had such great flavour, and it was not too sweet, too moist, or too dry- it was perfect. This is a great flavour if you love red velvet cake, as it is well-balanced. Along with the cake itself, the packaging was absolutely beautiful, and it comes with the majority of what one would need to bake a cake, as well as decorating tools. Overall, one of my favourite cakes I have ever made.

Alexandra
"I used the almond affogato cake kit to make my daughter’s 4th Frozen themed birthday cake. I LOVED it. The instructions were detailed and written in a way that was easy to follow. Everything was labelled and measured and the disposable baking trays blew my mind – being able to bake without buying different size baking trays was a gamechanger.
It looked so amazing – I was stunned that I could follow instructions to make such a beautiful cake and the flavours were just perfect – a sophisticated chocolate cake with divine buttercream. Everyone at the party were so impressed and kept asking for the recipe!

Grace